author Archives - Page 2 of 3 - Marcia Layton Turner

How Do I Protect My Ideas When Working with a Ghostwriter?

Table of contents: A Non-Disclosure Agreement (NDA) Work-Made-for-Hire Agreement Put Everything in Writing Limit Information Access Some aspiring authors put off hiring a ghostwriter to help write their…

mltJanuary 22, 2025

For Aspiring Authors

What is a Thought Leadership Book?

A tool for differentiation Strategies for establishing thought leadership Benefits of thought leader status There are a number of reasons that experts and leaders decide to write books,…

mltJanuary 16, 2025

book ghostwriter For Aspiring Authors

6 Publishing Trends Authors Can Expect in 2025

Table of contents: Micro-publishing emerges Book length increasing Ghostwriters gain recognition Audiobooks remain a hot category Supplementary products grow more popular Hybrid publishing takes the lead Now that…

mltJanuary 2, 2025

For Aspiring Authors

How Long Does It Take to Write a Business Book?

Table of content: How to Write a Book Faster Pace of Work Required Avoiding Obsolescence A business book can take anywhere from a few weeks to a year…

mltDecember 18, 2024

For Aspiring Authors ghostwriters

How to Choose the Right Ghostwriter for Your Book

Table of content: 5 Key Qualities to Look for in a Ghostwriter 2 Selection Factors You Can Ignore Thanks to the perfect storm of improved printing technology, the…

mltDecember 11, 2024

For Aspiring Authors

From Idea to Manuscript: How the Ghostwriting Process Works

Table of contents: Begin with the End in Mind Confirm your "Why" What kind of book are you writing ? Outline a structure Start writing Time for Editing…

mltDecember 4, 2024

For Aspiring Authors

Leveraging Your Book to Generate Revenue

Table of contents: Strategies to turn a book into a profitable business asset Spin-off products and services Although a business book can be a tremendous marketing tool,…

mltNovember 27, 2024

For Aspiring Authors

The One Skill You Need Your Book Ghostwriter to Have Beyond Writing

Table of contents: Why Only Writing Isn't Enough You Need a Built-In Publishing Expert Success Means More Than Sales How Your Book Is Produced Matters The Risks of…

mltNovember 19, 2024

Self-publishing contract - A legal document for independent authors.

book ghostwriter For Aspiring Authors ghostwriter

Is Self-Publishing a Legitimate Alternative to Traditional Publishing?

Table of contents: New publishing opportunities Follower size matters Does publisher prestige matter today? Shifting publishing priorities Esteemed copywriter Bob Bly, who is also someone I consider a…

mltNovember 13, 2024

Money and books - The Cost of Professional Writing Services

author marketing book ghostwriter business books how to write a book

The Key to Marketing Your Business Book

Table of contents: Position yourself as an industry leader Build a community Pursue publicity Explore public speaking Start a podcast Develop an email list Many business authors don’t…

mltNovember 5, 2024