What is a Thought Leadership Book? ![]()
Table of contents: A tool for differentiation Strategies for establishing thought leadership Benefits of thought leader status There are a number of reasons that experts and leaders decide…
mltJanuary 16, 2025
How Long Does It Take to Write a Business Book? ![]()
Table of contents: How to Write a Book Faster Pace of Work Required Avoiding Obsolescence A business book can take anywhere from a few weeks to a year…
mltDecember 18, 2024
Leveraging Your Book to Generate Revenue ![]()
Table of contents: Strategies to turn a book into a profitable business asset Spin-off products and services Although a business book can be a tremendous marketing tool, the…
mltNovember 27, 2024
The One Skill You Need Your Book Ghostwriter to Have Beyond Writing ![]()
Table of contents: Why Only Writing Isn’t Enough You Need a Built-In Publishing Expert Success Means More Than Sales How Your Book Is Produced Matters The Risks of…
mltNovember 19, 2024
Is Self-Publishing a Legitimate Alternative to Traditional Publishing? ![Self-publishing contract - A legal document for independent authors.]()
Table of contents: New publishing opportunities Follower size matters Does publisher prestige matter today? Shifting publishing priorities Esteemed copywriter Bob Bly, who is also someone I consider a…
mltNovember 13, 2024
Why Business Books Are Worth Writing ![Person typing on a laptop at a desk with a notebook, coffee, and office supplies, preparing to write.]()
Table of contents: Benefits of being an author Being successful doesn’t require a bestseller Beyond book sales In a recent Business Book ROI Study of 350 authors, more…
mltOctober 22, 2024
What are Your Odds of Getting a Traditional Publishing Book Deal? ![Person walking on a sunny road - Publishing Book Deal - New Beginnings]()
As a first-time nonfiction author, your chances of landing a contract with one of the Big 5 publishing houses, which include Hachette Book Group, HarperCollins Publishers, Macmillan Publishers,…
mltOctober 8, 2024
Why Do Ghostwriters Cost So Much? ![House under construction - Why Do Ghostwriters Cost So Much?]()
Table of contents: What is the market rate for ghostwriting? Why make the investment? The ghostwriting industry has exploded in the last few years, with rising demand for…
mltApril 9, 2024
Ghostwriting as a Career ![]()
Table of contents: My first ghostwriting project Ghostwritten books I had the honor and pleasure of being interviewed by the Nonfiction Authors Association last week about mFy career…
mltFebruary 26, 2024
How Much Does a Ghostwriter Cost? ![Dollar sign . Stacks of multi colored books vector illustration]()
Table of contents: How is the price quoted? What is the current market rate? What do ghostwriting agencies charge? Will a ghostwriter accept a percentage of royalties as…
mltJanuary 5, 2024